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Hosted Buyers Programme

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Introducing the SIGEP Asia and Restaurant Asia

Hosted Buyers Programme

Discover an opportunity to connect with top-level decisionmakers in the Foodservice sectors across ASEAN and APAC.

Our programme is your gateway to bespoke B2B meetings meticulously tailored to meet your specific business needs. Whether you’re in the restaurant, coffee shop, bakery, cocktail bar or gelateria business, our programme is designed to elevate your business prospects.

Unlock the potential of face-to-face interactions that can pave the way for mutually beneficial business relationships through our digital business matching platform where you can open doors to unexplored opportunities for partnerships, collaborations and expansions within Southeast Asia and APAC’s burgeoning culinary scene.

Backed by the expertise of Italian Exhibition Group S.p.A., IEG Asia Pte Ltd is committed to sourcing authentic hosted buyers through some of these avenues:

  1. Industry databases
  2. Market research
  3. Networking
  4. Partnerships with associations

To facilitate these meetings, IEG Asia offers the following benefits for our hosted buyers:

  1. Airfare reimbursement up to a capped amount.
  2. Accommodation for three nights, from 15–17 July 2026.
  3. Light lunch will be provided daily at the Buyers’ Lounge.
  4. Complimentary Hotel transfer to Exhibition Hall from 15-17 July.

*Terms and Conditions Apply. Flight and Accommodation promotions are available through our Xperience programme.

BuyerX Hosted Buyer Applications for 2026 are now open.

Click here to register as a Hosted Buyer in 2026.